Final Bottle Design & Ad for "Fizzle Pop"

I chose to reduce the bubbles on the top portion of the bottle and offset them.  This gives the bottle a less busy, cleaner look.  I added the small fp logo to the bottom to give the audience association and added the flavor of this particular bottle design at the very bottom of the bottle.  Overall, the design is fun, yet clean.  It contains pop colors that contrast well with the black so it will appeal to youngsters and their folks as well.  The center portion of the bottle allows easy grip for the kids, but is reminiscent of the old coke bottle design, which, unbeknownst to the market, will be comforting.

Final Label

Bottle with labels

Labels

I like the idea of the bubbles rising up from the title but I'm going to switch the color to the bottom image with pink, yellow and black, at least for the Razberry Jazz.  It feels more jazzy to me and pops more from the black background.  I like the "pop" overlapping the "fizzle" and I was able to go in and edit the "i's" a bit to have the stem wrap the dot.

Background color variations

Adjustment of Typeface

Title Colors

Typeface

I chose the typeface Bauhaus 93.  It felt fun but clean and I can switch it up a bit to create my own flare!

Typeface Proposals

Bottle Designs

Bottle Design Q&A

What does it taste like?

There will be three flavor variations:

Strawberry Lemon Fizz

Razberry Jazz

Kiwi Lemon Squish

For whom is it designed:

Primarily for kids/tweens but I want the design to appeal to an older market as well, so I want it to be clean and the colors more mature in some aspect.

What sort of mood or feeling does it convey?

A feeling of happiness and innocense!

Whom do you get to pretend you are when you drink it?

Willy Wonka, Oompa Loompas, Charlie or his Grandpa Joe, Pippy Longstocking, or any of your favorite animated characters.

How do you get to pretend you feel when you drink it?

Happy, bubbly, excited, animated, weightless, like you're floating on air.

Saul Bass-Inspired Movie Poster

I chose to do my movie poster on "The Lives of Others", a German film set in the 70's/80's during the socialist rule of the GDR.  The film had a perfect voyeuristic theme for a Saul Bass-inspired style.

Vintage Travel Poster

Split-Complementary Pattern

Monochromatic pattern

Vibration

Transparency

Depth

Transparency

Using Brightness to Create Depth

Brightness can be used to add an attractive depth to a composition.  

Here we see how brightness can be used to create a 3-dimensional woven look.

Color Exercise Saturation

Color Ex. Hue

Color Ex. 2

Color Ex. 1

Ex. 9 Movie Poster

After critique, I made a few minor changes to the poster which can be compared to the first. I lowered the top image, narrowed the top of the road, deleted the actors' names, brought up the anchor points of the road path at the bottom and here is the finished product.

I had a more concrete idea for "The Road" poster and I think it turned out quite nice.

Ex.9

I  chose not to finish this piece and start on a new one.  The design just wasn't working for me.  I couldn't decide if the human-like figure should be white or the star.  I tried changing the background color but that didn't give the feeling of "Starman" to me.

Ex.8 Revised

Ex.8

Ex.7

Ex.6

Ex.5

Self-Portrait with Letterforms

Self Portrait Starter Photo

This is the photo I am creating my self-portrait in letterforms from.  Try saying that 4Xs in a row...

"Understanding Comics" by Scott McCloud

The topics mentioned in "Understanding Comics" by Scott McCloud have come up constantly in my own work, or in contemplation of my work.  The idea of seeing oneself in inanimate objects has been a fascination of mine since I was a little girl.  I remember sleeping so close to my wall, that sometimes I felt myself melding into it, becoming part of it.  Going outside the first house I lived in with my husband and laying on the pavement with my potted plants surrounding me as if I were one of them or some small creature.

We spend the most time with whatever it is that we love or are committed to the most, be it our families, our computers, our gym equipment, or churches.  We in turn associate ourselves and others according to their hobbies, jobs and tools.  Even when choosing to buy a car people ask themselves which model fits their personality or represents or relates to them.

The universality in icons is that they represent a broader group, sect or type of person or personality.  It could be scaled down to gender, clothing style, religious preference or profession.  We are given clues or hints on how to interpret the cartoon or icon by inanimate objects that adorn the area or person of the icon.   We in turn can become the icon when we associate ourselves with what the icon or cartoon is acting out or saying.

I enjoyed reading this and have definitely discovered more about cartooning and perception through this excerpt.

Ex.4